St. Moritz, Switzerland - Winter Paradise Destination

St. Moritz is one of the world’s most famous holiday resorts. Chic, elegant and exclusive with a cosmopolitan ambiance, it is located at 1,856 metres above sea level in the middle of the Upper Engadin lake landscape. The dry, sparkling “champagne climate” is legendary and the celebrated St. Moritz sun shines for an average of 322 days a year.

Three different cultural regions converge in St. Moritz thanks to the Romansch language, the proximity to Italy and the fact that the majority of the local population are German speaking. The resort owes its original fame to its therapeutic springs, which have been known for over 3,000 years. As well as its superb location above and on the lake shore, St. Moritz offers an attractive mixture of nature, cuture, sport, activity and tranquility.

Today, St. Moritz has 5,400 inhabitants, added to by approximately 3,000 employees during the season. It has 5,300 beds in around 40 traditional hotels as well as some 7,500 beds in holiday apartments, 3,500 of which are to rent. Half of the hotel beds are in the four and five-star category.

St. Moritz was the birthplace of Alpine winter tourism (1864) and sport (1884), the venue for two Winter Olympic Games (1928 and 1948) as well as for numerous skiing and bob World Championships. The summer season is perhaps a little less glamorous but actually attracts more international visitors than winter. St. Moritz offers an all-year-round guarantee of exceptional leisure and sporting attractions, cultural highlights, chic shopping and world-class events. It also has top-class hotels and excellent restaurants.

The ratio of overnight stays for summer and winter is approximately 2 to 3, whereby the guest structure is markedly better in winter than summer. In a good year, St. Moritz records up to 1.1 million overnight stays by approximately 250,000 guests - around 140,000 in summer and 110,000 in winter. The hotel guest’s average length of stay is just under three days in summer and over five days in winter.

The St. Moritz sun shines more intensely, the “champagne climate” is dryer and snow is more certain than anywhere else. These elements, combined with the Upper Engadin lake landscape and valley culture create an array of attractions that is unique in terms of quality and diversity. In winter; downhill and Nordic skiing, Cresta Run, bob run, horse racing on the frozen lake, polo, cricket, golf and curling tournaments, Olympic ski jump ramp, gourmet and music festivals. In summer; mountain biking, inline skating, hiking, windsurfing, ice skating, golf, tennis, sailing, opera, art and culture and the Swiss National Park – all within a radius of a few minutes.

St. Moritz map
The name “St. Moritz” is now so much in demand that it has been registered as an internationally protected trademark. As an international symbol of quality, the name “St. Moritz” epitomizes style, elegance and class. St. Moritz is located at 1,856 metres altitude in the Engadin on the southern side of the Alps. Three different cultural regions converge here thanks to the Romansch language, the proximity to Italy and the fact that the majority of the local population are German speaking, and this awards St. Moritz its unique charm. The Upper Engadin boasts the highest peaks in the eastern Alps, crowned by the only four-thousand-metre summit, the Piz Bernina
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